Introduce a central Competitor catalog (battle-card style fields) plus a child Competitive Analysis capability so sellers can associate competitors with Account Plans and Opportunity Plans in CRUSH and visualize spend and competition using a chart modeled after the existing Objective summary Lightning pattern.
As an AE, overlay, or account planner,
I want reusable Competitor profiles and Competitive Analysis rows tied to my Account Plan or Opportunity Plan,
So that I can prioritize threats, quantify estimated spend per product and competitor, and brief leadership without ad hoc spreadsheets.

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Planned
Backlog
account_plans
About 2 months ago

Nick Campion
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Planned
Backlog
account_plans
About 2 months ago

Nick Campion
Get notified by email when there are changes.